Mini Scientists

Overview

2025, University Assignment

Develop a comprehensive brand and marketing campaign that effectively communicates the event’s identity, attracts attendees and enhances the overall experience.

Scope

Brand Identity

UI/UX

Typography & Palette

Promotional Print

Mockup of Mini Scientists schedule brochure
Mockup of Mini Scientists mail invite
Mockup of Mini Scientists Ad at bus stop in city
Mini Scientist bus signage, mocked up on a blue bus in the city
Mockup of Mini Scientists Billboard
Mockup of Mini Scientists light pole banner in city

Event Print

Mockup of Mini Scientists retractable banner
Mockup of Mini Scientists welcome banner against grey wall
Mockup of Mini Scientists promotional brochure
Mockup of Mini Scientists flag banner

Digital

Mockup of Mini Scientists ad on Instagram
Iphone mockup of a tiktok ad for Mini Scientists Event
Mini Scientists full web banner
Mini Scientists half web banner
Marketing email for Mini Scientists event
Branding email for Mini Scientists event

Website + Companion App

For my website, the landing page features a mission statement, schedule, overview of attendees, registration, and a contact footer.

For my app, there are 5 pages: home , agenda, event, profile, and informational.